Сlever technology for data monetization
1DMC (Data Monetization Center) – the Data Exchange class solution, independent technology platform, which unites data providers and data consumers to exchange anonymous knowledge about their audience.
Job & Education
Auto / Moto
TV & Radio
Clothing and Shoes
Travelling and others
Monetize your data across all available for consumers data at the 1DMC Data exchange without any risk of your user’s personal data transfer.
Get individual partnership with data consumers. You can control the settings of your visibility for other participants of the Data Exchange.
training by using the purchased data
– Enhance existing audience data in a secure environment
– Massively improve segmentation and targeting capabilities
– Instantly push enriched data to marketing channels
– Execute Omni-channel data-driven marketing campaigns
– Access to a wide variety of data providers. Quickly browse and purchase data in a matter of clicks in a multi-channel environment.
data processing and internal system integration
– Start monetizing data with minimal effort
– Easy and fast access
– Ensure data in fully secure
– No set up costs or ongoing fees
– Control for monetization without consumers integration, contracting and billing
– Complete anonymity of your audience during the data transfer to data consumer
Select an audience to display personalized ads based on accurate knowledge of the audience profiles and increase the advertising response over 25%. Use external data for look-alike modeling and increase the audience available for campaigns over 70M per day. Deliver the received data to any partner’s DSP and communication services.
Attract new customers among more than 70M daily audience of the Exchange. Receive real-time signals (triggers) about any customer’s actions and increase the volume of repeat sales over 25%. Use external data to determine the accuracy of goods recommendations and increase the average cash receipt over 15% and return clients from the outflow over 15% more.
Enrich the customer data in your CRM by any information of more than 1000 attributes. Increase the effectiveness of your loyalty programs. Learn the typical profile of those customers wich are interested in you online. Organize Omni-channel communication with customers in the offline and online by a single picture of your audience.
Organize the scoring of the potential lenders on the basis of additional sources of data coming in real-time. Supplement the story of each client external data, improve the accuracy of the estimate over 30%. Capture data about borrowers in the credit portfolio to reassess the probability of defaults.
Show highly relevant content to each segment of visitors of your media resources, using external data of Exchange and increase the user engagement rate and time on the website. Improve the effectiveness of your ad units because of personalizing messages and accurate targeting to each audience segment.
Enlarge the opportunities for monetization of your consumer data at the Exchange. Provide anonymous knowledge about your audience without any compromising confidential information.
Get the additional sources of income and improve possibilities for your users with mutual exchange of knowledge about the audience. Online media, online ads, social and other services accumulate large volumes of data and connect to the Exchange to monetize the data.
Get the additional sources of income and enhance opportunities for your corporate clients. Advertising services, online analytics, marketing platform and communications services, as well as corporate users of these and other B2B services generate large amounts of data that are available for monetization through the Data Exchange.